Shah Granville is the founder of Sweet Curly Beauty, launched in February of 2020. Sweet Curly Beauty was born out of Shah’s passion for quality self-care from the inside out: hydration, nutrition and worry free products for our precious skin.
The first product in Sweet Curly Beauty’s growing skincare line is our “For Lovely Eyes” 24K Gold Crystal Collagen Masks, which offer a solution to dark under eye circles, puffiness and wrinkles through our organic nano-gold, collagen and aloe vera formula. We are happy to share that For Lovely Eye’s formula is in line with our vision of clean beauty: our 24K Gold gel masks are organic and 100% paraben and aluminum free. We believe For Lovely Eyes is a foundational element to help women meet their beauty goals, and confidently take on their day!
In addition to founding Sweet Curly Beauty, Shah is an actress, model, producer, and advocate for children’s literacy and feminine hygiene access across the world. From her experiences Shah has learned a hand full of wisdom that she carries with her: one comes from Audrey Hepburn: “For lovely eyes, seek out the good in people” (especially yourself)–this is the foundation of Sweet Curly Beauty.
In an industry that is heavily focused on make up looks, homogenized standards of beauty and changing oneself to fit a mold, Shah encourages self love, self-expression, and taking the best care of what we are given – after all, self love offers a certain radiance. Loving and consistently caring for your skin is the first step! Feel and LOOK refreshed one stay-at-home spa day at a time! Remember to like and follow @sweetcurlybeauty on instagram for updates and tips!